Workshops

let's get your employees on board

Workshop 1

Impactful communication & storytelling for techies

Audience: product managers, R&D, operations

A soft-skill workshop for the ‘hard world’ teaches technology-makers how to talk beyond the product,
and communicate brand values and stories through their day-to-day work.

Help your makers become  part of the organization’s brand-marketing ‘support’ team.

Teach them how to pitch a compelling, inspiring and memorable product/organizational story and talk about the company’s activities and values in a way that resonates with peers, business partners, customers, prospects, suppliers, applicants and more.

Understanding the essence of
storytelling: why & what

How to capture the curiosity of a room full of people

How to turn a product into a story

How to talk in front of an audience
and become a public speaker

Understanding the essence of storytelling: why & what

How to turn a product to
a story

How to capture the curiosity
of a room full of people

How to talk in front of an
audience and become a
public speaker

“The most powerful person in the world is thestory teller.

The storyteller sets the vision, values and agenda of

an entire generation that is to come.”

Steve Jobs
Workshop 2

Thought leadership in the digital world

Audience: company executives, managers, professional experts

Understanding that the world has changed, we must adapt to the new reality and find ways to replace face-to-face interactions with digital ones: virtual meetings, conferences and exhibitions; working from home; relying less on natural chemistry that develops when we interact in person.

In this workshop, we teach company leaders, experts and influencers the power of thought leadership and how to become a professional leader in the digital world. How to translate interpersonal skills to the digital sphere, develop an online persona, initiate and maintain professional relationships online, use digital tools and write for the different digital platforms.

Practical writing:
Practical and impactful writing for product marketing,
services and sales

Linkedin:
How to build and manage a professional persona on
Linkedin, initiating and managing effective business
relationships and publishing content

Photography and video on a smartphone:
The basics of smartphone photography and editing
using apps that are available to all.

Facebook:
Creating a Facebook community (includes practical training)

Practical writing:
Practical and impactful writing for product marketing,
services and sales

Photography and video o a smartphone:
The basics of smartphone photography, and editing using apps that are available to all.

Linkedin:
How to build and manage a professional persona on Linkedin Initiating and managing effective business  relationships Publishing content

Facebook:
Creating a Facebook community (includes practical training)