LikeArainbow gives enterprises and organizations the ability to take control over their unique narrative, become great digital Storytellers and reinforce their human spirit, purpose, pride, and sense of belonging.

We provide end-to-end solution for generating, cultivating, maintaining and monitoring Employer Narrative, using high-end digital media tools.

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The Challenge

At a time when Talents have become the most precious currency,
a time of complete transparency, when every employee is a storyteller, reinforcing Employer Branding has become more critical than ever.
In order to recruit better candidates, reduce hiring and marketing costs, and improve employee’s connectivity and motivation – a strong and unifying narrative is a necessity.

“LinkedIn’s Winning Talent research shows that a poor employer brand or reputation does not just make it harder to find the best staff, but also impacts a company’s bottom line. In addition to simply attracting better employees, a strong employer brand helps employee retention and engagement, so the true value is even greater than this data suggests.”

Employer Branding unify all stakeholders with one inspiring Narrative across all touchpoints, reinforces the organization’s shared values and resonates its human spirit, providing purpose, pride, and sense of belonging

End-to-end solution for the new generation
of Employer Branding

End-to-end solution for the new generation of Employer Branding

An organization, like a human being is a dynamic living entity, forever evolving.
A healthy organization needs to nurture its soul and resonate its stories. We provide end-to-end solution, to help enterprises and organizations take control over their unique narrative, and become great Storytellers that inspire their employees, candidates, and all the surrounding eco system.

The Solution

1. Strategy & Narrative: Formulating the unique Employer Brand strategy according to core EVP (Employer value proposition) and business strategy:
– Narrative-based
– Technology-enabled
– Community-driven
– Purpose led

2. Education and Implementation: developing storytelling communities and thought leader’s infrastructure, based on digital media usage and platforms.

3.Maintenance: generating, cultivating, distributing, and monitoring the Employer Narrative, using digital ‘always-on’ marketing automation and media platforms.

Founder: Imi Eiron

Entrepreneur at heart and senior manager.
CO-Founder and CEO of Israel’s leading women’s website and blogging platform – Saloona.
Expert in building TECH BRANDS – from brand strategy to storytelling and digital media implementation and performance management.

Operates at the critical meeting point between business strategy, technology and communications to redefine the essence of brands, organizations and companies in the 21 century.

Eiron has 16 years of experience in the advertising industry, mainly in branding and
developing communication strategy for leading companies and brands in Israel.

Founder:
Imi Eiron

Entrepreneur at heart and senior manager.
CO-Founder and CEO of Israel’s leading women’s website and blogging platform – Saloona.
Expert in building TECH BRANDS – from brand strategy to storytelling and digital media implementation and performance management.

Operates at the critical meeting point between business strategy, technology and communications to redefine the essence of brands, organizations and companies in the 21 century.

Eiron has 16 years of experience in the advertising industry, mainly in branding and
developing communication strategy for leading companies and brands in Israel.

Lets Talk